16 May COVID-Safe Video Shoots
One of the first things we're asked lately is whether we can do COVID-safe video shoots. Yes, we certainly can. And we have been for many months, now....
Behind the Scenes
28 Jun Easy Ways to Extend the Shelf Life of Your Videos
Posted at 08:45h
in Behind the Scenes, Healthcare Service Line Video, Healthcare Video Tip, Patient Testimonial Video, Provider Bio Video, Video Marketing, Video Production Tip
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Whether you work with us on a project, or produce video in house, you want your video content to last. Video content to market your clinic, hospital or healthcare system is an investment in time and budget. Several things you do at the time of...
14 May Why Accurate Video Captioning is so Important
Posted at 10:01h
in Behind the Scenes, Healthcare Video Tip, Video Marketing, Video Production Tip
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Healthcare systems – or the video production teams they hire – that blindly rely on YouTube, Facebook or other voice transcription platforms to caption their videos are not only hurting their credibility with potential patients, they’re putting themselves at risk of accessibility lawsuits. Sadly, this...
19 Apr A One Minute Video Worth $45 Million?!
We aren't doctors or researchers or nurses - just video production folks. We always hope that the work we do helps people, though. Ultimately, that's why we do it. This week, we got news that reminds us that we really can make a difference. Back in...
08 Apr Finding the Compelling Stories Hiding Within Your Health System
Posted at 16:55h
in Behind the Scenes, Healthcare Video Tip, Patient Testimonial Video, Video Marketing
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You have incredible stories happening in your hospitals or clinics, right this minute. Your providers, procedures and treatments are transforming lives. Every day, these stories are right under your nose, You just don’t know about them! Let’s change that. Here are simple steps to find...
12 Mar Location, Location, Location: It Matters with Video Interview Shoots, too
We spent a good chunk of yesterday scouting locations. We were searching for the best space to shoot a series of video interviews with healthcare providers attending a conference later this week. Our goal was to find somewhere that’s convenient for the providers, but also...
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